THE DIANA AWARD

This week, anti-bullying ambassadors from The Diana Award youth charity came in for some mentoring from WCRS creatives, Doug Redfern and Joe Roberts.

The day started with the ten ambassadors being split into two teams, and, in true apprentice style, choosing their team names. Then, they were set a task to create, and pitch a campaign for Supermarket chain Iceland, and fashion accessories giant Skinny Dip, with a strong link to their ongoing charity work. The teams had 24 hours to craft their ideas, before pitching to Doug, Joe, and a team from Facebook.

The next morning at Facebook HQ, the judging process began – after going through some impressive work, and much deliberation, the winner was crowned. Huge congratulations and good luck to the team when they pitch their ideas to the companies for real, in the coming weeks!