This Christmas, Sky Broadband is bringing to our screens their latest movie tie-up with upcoming animated film, Monster Family.
The 40-second advert, ‘Spokesvampire’, stars Jason Isaacs as Dracula and spokesperson for the Sky Broadband Switch Squad, who’s turned up at the Wishbone family home to tell them that switching their broadband doesn’t have to be such a monstrous process.
With internet outage and no one at the other end of the phone to help, the whole family are in chaos. But the crisis is averted by an energetic Dracula who’s on-hand to let them know about the Sky Broadband Switch Squad who help take the horror out of switching their broadband.
The spot forms part of a wider integrated campaign kicking off today which spans radio, outdoor, digital and social advertising plus an internal comms behind the scenes film.
Executive Creative Director: Leon Jaume
Creative Director: Chris Ringsell
Creatives: Charlie Gee, Tian Murphy
Designers: Aaron Pacey, Patrick Gibson
Strategy: Adele Aitchison
Account Handling: Carolina Gutierrez Vargas, Kamahl Hoque, Tom Campbell, Joe Bowen-Hall
TV Producer: Laura Melville
Project Management: Mark Lambourne, Charlotte Riley