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The Magic Penny Of Giving Content Away

This weekend it occurred to me that I hadn't written a blog post for quite some time so I thought that it was time to do something about that. With the papers full of the news that Bebo had been named as the 'best social network' I decided to write a response, explaining why I thought it was a m...

NY Times Op-Ed Artwork

As seen on NotCot and referencing the New York Times best of Op-Ed 07, here are some of my highlights - I'll add that they're not highlights because of content or context (well, the first one is) but more for artistic value! By Paula Scher: By Stephen Doyle: By Christian Northeast: ...

Can Advertisers Make Fake Blogs Work Or Is Flogging Still A Dirty Word?

Around this time last year, the reputation of flogs (or fake blogs) had been all but completely destroyed. “Marketing experts” attempted to jump on the blog bandwagon, but did so in such a way as to hide the association between brand & blog. Rightly so, some may say, as who really ...

Blog About The News To Get In The News

During my presentation on Viral Marketing at SMX last week, I mentioned the idea of piggy backing trends to gain coverage for your own product or service. Well it just so happens that we had a perfect example of that just last week, and we've finally managed to track down the evidence. When...

Live Twittering (Littering?) From SMX London On Friday

As I've mentioned before I'll be speaking at the inaugural SMX London conference this Friday, and I had been planning to live blog from the other sessions. However, having tried this at SMX Advanced in Seattle back in the Summer, I found that I simply couldn't type fast enough. I've t...

Billie Piper, Blogging And Bondage. Oh My.

Last night, Secret Diary of a Call Girl, the television programme based on the blog Belle de Jour, aired on ITV2 for the first time. So wha...

WCRS Tweets
  • Why Twitter's top secret Project Lightning will change the platform for good... http://t.co/9X1yTFDuvD

    3 July, 16:48:03
  • RT @SmokeMirrorsLon: Massive congratulations to @WCRS_LDN & @WomensAid on the Cannes Lions. It was an honour to work with you guys on it #S…

    3 July, 14:09:14
  • RT @thewindblewblea: ...nice to see them use original entry concept for @OceanOutdoorUK creative competition https://t.co/zoxC73dkKa

    3 July, 14:09:09
  • Well done @MHPHealth https://t.co/Ep5daUMZUf

    3 July, 08:27:39
  • RT @Campaignmag: The future of out-of-home #advertising will be defined by innovation http://t.co/n2rFCZo0Do http://t.co/PPaAsoSl0w

    2 July, 11:48:09
  • Cannes wrap-up on all the best outdoor campaigns this year! @womensaid @adweek @OceanOutdoorUK http://t.co/n7Q64qt6HQ

    2 July, 11:20:15
  • RT @goldsteinmusic: Check out our wrap up of #CannesLions - http://t.co/TQOnRXI9B6 featuring @LBBOnline, @Creativepool, @Tantorfilms1, @PIG…

    2 July, 11:10:28
  • Is Instagram's carousel ad platform a game-changer? | Advertising news | Campaign http://t.co/vG7Oy6SjpG

    2 July, 09:51:49
  • RT @designtaxi: Funny interpretations of the lights on your car dashboard, what they really mean http://t.co/cGDy4FXtJs http://t.co/AnXAQ9t

    1 July, 16:28:49
  • RT @SantanderCycles: Visit http://t.co/WzSerZi7Ed for the #SantanderCycles Summer of Cycling & unique opportunities to experience London on…

    1 July, 15:43:45
  • RT @TalesofTrappy: Bloody pandemonium @WCRS_LDN #freeicecream #hottestdayoftheyear #melting 🍦🍦🍦🍦🍦 http://t.co/UEmgwGqn28

    1 July, 15:16:31
  • RT @metoffice: It's the hottest July day on record with 36.7 °C recorded so far at Heathrow #hottestdayoftheyear http://t.co/KRsarsvg7n

    1 July, 15:05:12
  • Digital clichés need evolve to give real value to the customer, says Easyjet's Peter Duffy | Marketing Magazine http://t.co/YatsbL7HNp

    1 July, 08:21:42
  • Vintage Advertisements. Have a look! http://t.co/P4C49ppUAZ

    30 June, 10:47:28
  • RT @WiredUK: How Wimbledon will fight the invasion of Periscope, selfie sticks and drones http://t.co/sdnSbu5P30 http://t.co/Zs9QHxTOnu

    29 June, 15:53:51