WCRS
60 Great Portland Street
London W1W 7RT
+44(0)20 3128 6000

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The Osbournes meet DC

Strange, unusual, down right surreal. A couple of weeks ago our door bell went and two impersonators (Sharon and Ozzy Osbourne) arrived in our office with personal invites to a meal at Marcus Wareing's restaurant, Petrus. It was a PR stunt from NTT Communications, basically an ISP looki...

What is digital?

Interesting comment about 'digital' agencies on Richard Huntington’s (Planning Director of United London) blog, AdLiterate. Semantics? I think so. The difference between 'Advertising' agencies and 'Digital' agencies is less the technology or platforms and more the way audienc...

TV keeps losing ground

Does this mean ITV1's shows will get even worse? Call me old fashioned (or possibly forward thinking) but I feel there are too many TV channels anyway. We've all seen the research, but it becomes really stark when even my wife spends evenings that were once dedicated to TV online instead. ...

BIMAtastic

We're not very good at entering awards. We seem to always be too busy just getting on with the work. But over the last couple of months we've decided that we probably ought to be getting more involved. We've started with the BIMAs. This was the only awards we entered last year (we were nomi...

Power

While on a plane to Reykjavik recently, I struck up conversation with the couple sitting next to me. Native Icelanders, they were on their way back from the UK after a holiday. We chatted about Iceland and our conversation drifted onto the subject of Iceland's geography. At a latitude of 64 degr...

Use online for direct-response, but don’t forget the power of brand

In the early days of online some marketing teams were amazed that they could present real, seemingly trustworthy figures for how effective their digital properties were. From the first time the management board was told that the corporate site had taken several million ‘hits’ in a month to ...

WCRS Tweets
  • Designs for the new #SantanderCycles on show at WCRS http://t.co/IjPMdSN3hr created by our very own @jacintocaetano http://t.co/AhD51gOUSY

    3 March, 17:06:20
  • As Janis Joplin once said "Don't compromise yourself. You are all you've got" #InternationalWomensDay @EngineLondon http://t.co/7UBZpb8jtS

    3 March, 14:51:55
  • We're running an #InternationalWomensDay competition @EngineLondon. Tweet an inspiring woman's quote to #EngineInspired for a chance to win.

    3 March, 14:39:26
  • RT @LBBOnline: It's hard to catch mums off guard, but @WCRS_LDN & @NotOntheHighSt are surprising the unsurprisable this Mother's Day http:/…

    3 March, 08:49:33
  • RT @Outdoor_plus: .@TheDrum Creative competition featuring @WCRS_LDN Please vote for @BFFoundation 'Disappearing Animals' here http://t.co/

    2 March, 16:44:47
  • Our Disappearing Animals work for @BFFoundation is in @TheDrum's #CreativeShowcase. Pls vote http://t.co/z49WhPLKaE http://t.co/wawXQsF6Px

    2 March, 14:19:37
  • Our Disappearing Animals work for @BFFoundation is in @TheDrum's #CreativeShowcase. Pls vote http://t.co/z49WhPLKaE http://t.co/D4xrfB06Gi

    2 March, 14:19:23
  • New technologies offer marketers great opportunities, but transparency is essential. @Tiggerbouncer shares his views http://t.co/xFZaKTFWk5

    2 March, 12:46:55
  • Oh Yes! Find out how to get your paws on a free Churchill toy in our new campaign via http://t.co/yWOSBghlfB

    2 March, 12:22:05