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Pot Noodle Pull The Wool Over Our Eyes

[youtube]http://www.youtube.com/watch?v=nwcGr1sxKko[/youtube]Whoever is in charge of the digital marketing at Pot Noodle, they deserve to get a medal. Their latest campaign, in conjunction with The Sun, is a series of spoof news reports which purport to show what happens when people really d...

The Moonwalking Bear Gets A Gold Lion

We're very pleased that the dothetest ad for Transport for London, created by our friends at WCRS, and for which we handled the digital marketing (resulting in over 5 million views online in the space of one month) won a Gold Lion at last week's Cannes Lions Advertising Festival. It real...

Internet World Wednesday Day 2 Recap

My first Internet industry conference expo thingy was very interesting to say the least. In a previous life I attended Informex USA and Chemspec Europe as a glorified salesman carting my laptop around the exhibition halls demonstrating and selling AgriBase. This time all I am armed...

Do The Test Goes Viral: A Sign Of The Times?

Hopefully you'll already have seen the excellent Do The Test video which our friends at WCRS produced for Transport For London, which we've been promoting online. If not, where have you been? According to the latest Viral Video Chart, it was the 4th most viral video this week (although t...

Bebo, D&D, Social Wars & More

Sorry if we've been a bit quiet recently; to say that we've all been as busy as a Web 1.0 giant scurrying round looking for social networks to snap up, would be putting it mildly. So yes, AOL bought Bebo. It took a lot of people by suprise, but TechCrunch mentioned it as a possibility l...

Will Ferrell Promotes Semi-Pro Film With Semi-Pro Tie-Ins

I think that the use of Will Ferrell's new character, Jackie Moon, to promote brands in a way that hack athletes (and super-stars too) often do is possibly the best example of mass engagement marketing we are likely to see from a comedy this year (not necessarily surprising, when you conside...

WCRS Tweets
  • RT @JohnGeeMcCarthy: Probably just me who keeps seeing the Glasgow Commonwealth Games logo then? http://t.co/xzILD6Lzji

    3 September, 08:32:25
  • RT @macmillancancer: All this #BakeACeleb talk is making us hungry so here's Alan Sugarloaf, Pavlova Faith and Flanye West http://t.co/CCED

    2 September, 16:27:34
  • Business on the move: Account wins and reviews. WCRS wins McCoy's. http://t.co/r1P1EbJHrQ via @TheDrum

    2 September, 14:43:01
  • RT @TheDrum: The future is now. The new look Drum magazine is available now. #DrumReimagined https://t.co/ZAvTB1QcYX

    2 September, 10:55:31
  • RT @Campaignmag: Not behaving badly? We think others are worse than they are, research says http://t.co/WlSUH8RiUI http://t.co/E97eM5Km6y

    2 September, 10:35:01
  • RT @EngineLondon: New on the blog: @CassandraReport's Rachel Krautkremer on why 'relaxed retail' is the future of shopping - http://t.co/D2

    2 September, 08:30:05
  • RT @TheDrum: 2 hours & 51 mins – the ‘definitive’ amount of time Brits spend online per day say @IABUK http://t.co/1RphYyMkWf http://t.co/N

    2 September, 08:18:46
  • RT @eskimon: I don't agree with all of this (!), but some great points and valuable reader comments in here: http://t.co/rbrcwEB1o6 @LeShan…

    1 September, 23:25:45
  • RT @HOWbrand: New @Google logo announced: http://t.co/VAMcPGgpt4 via @verge http://t.co/6Q97j7KbMv

    1 September, 16:10:19
  • RT @Slate: Every single influence and reference in Quentin Tarantino's canon, broken down by film: http://t.co/oSC52o2jOy http://t.co/Xq4R6

    1 September, 16:10:11
  • Who would've thought that #Leicester Instagrammes the most jerk chicken? #Instagram http://t.co/XS0fniD8US

    1 September, 15:35:04
  • RT @Dezeen: "The invention of virtual places could become a whole new business model": http://t.co/sOKLJweJrP http://t.co/IiDwPY0yek

    1 September, 08:45:21
  • RT @Creative_Boom: Flying over the Tulip Fields: Beautiful aerial photographs of the Netherlands http://t.co/Q3HmtTi8RU http://t.co/mskfUiN

    1 September, 08:45:13
  • RT @GCRS: Where will you be made? Check out @WCRS_LDN spot for @RoyalNavy Directed by @morrisism Sound by @BLeeves http://t.co/HSxj6Hknsx #…

    29 August, 06:15:39
  • RT @StrokesVinegar: @WCRS_LDN ah fab I'm glad, it was a lovely afternoon!! And tell Ginger Ed.... I'm available!! Haha 💋

    28 August, 13:53:29