Common Sense to the Rescue
Our new provocative campaign sets out to jolt consumers out of ‘autopilot renewals’.
In July this year, we launched Green Flag’s new campaign to stop customers sleepwalking into insurance renewals, and let them know – through bold creative that name checks competitors – that Green Flag is on a mission to raise industry standards.
Our punchy campaign illustrates the great service that Green Flag’s smart network provides to thousands of customers every week for lower prices than the AA and RAC. It spotlights how Green Flag challenges the traditional model and provides great value through a modern service that consumers can trust, framing the brand as a genuine and fresh alternative to the competition.